DOWNLOAD Lie To Me series - microexpression Session #1 Direct LINK

I’m a big fan of the TV series Lie to Me, which tells the story of psychologists who specialize in deception, reaching the truth through applied psychology: interpreting microexpressions, through the Facial Action Coding System, and body language. It’s based on the real-life story of Dr. Paul Ekman, a pioneer who studied emotions and their relationship to facial expressions. The science is irrefutable and it is universal, transcending race, religion, and culture.

So, what does this have to do with marketing? Good question.
Today’s marketers are more authentic and genuine than ever before. Prospects can often see through the “bull” of spoken language by listening to inflection, timbre of speech, and cadence – enough to question or raise doubt as to its truth. But, body language and facial expressions can be the true emotional give-aways.

When you meet with a prospective customer, member, patron, donor, etc., how much of your presentation is rote? When you smile, do your eyes light up or not? Are you passionate about your mission, products, or services? If so, your body’s position relative to your prospect will give you away.

Body language and facial expressions can also help with business development. Those microexpressions can tell you if your prospect is genuinely interested or stringing you along. Imagine if we could get really good at this? We could save so much time going after people who are definitely uninterested in what we have to offer.

Now, I don’t suggest that we all run out and study Dr. Ekman’s work. But, what we can do is to become more aware of the physical side of our marketing or sales presentations to others. It’s not always about our words. Our bodies and faces give out emotional clues all the time.

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lie to me series - microexpression Session #1 Episode #1

http://go.ruangdownload.com/1S

lie to me series - microexpression Session #1 Episode #2
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lie to me series - microexpression Session #1 Episode #3
http://go.ruangdownload.com/1U

lie to me series - microexpression Session #1 Episode #4
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lie to me series - microexpression Session #1 Episode #5

http://go.ruangdownload.com/1W

lie to me series - microexpression Session #1 Episode #6

http://go.ruangdownload.com/1X

lie to me series - microexpression Session #1 Episode # 7 
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lie to me series - microexpression Session #1 Episode #8 
http://go.ruangdownload.com/1Z

lie to me series - microexpression Session #1 Episode # 9
 http://go.ruangdownload.com/1a

lie to me series - microexpression Session #1 Episode # 10
 http://go.ruangdownload.com/1b

lie to me series - microexpression Session #1 Episode # 11
 http://go.ruangdownload.com/1c

lie to me series - microexpression Session #1 Episode #12 
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lie to me series - microexpression Session #1 Episode #13

http://go.ruangdownload.com/1e

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